• Learn from Great Design: Virgin America

    • Tom Kenny

    Virgin America’s new homepage When Virgin America’s flight booking site redesign was first launched, I remember many designers praising it and rightly so; it’s great design. Booking a plane ticket online can be a fairly complicated process, so when a company attempts to simplify the process, it draws attention. It’s very similar to Avis Car […]

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  • The Truth about Web Design Trends

    • Tom Kenny

    This is a loving rant, designed to help you rather than just a way to let off steam, although it’s good for that as well! You see, I have a problem with design trends. They’re the biggest thing web designers waste time on. I tweeted as much a little while ago but now I want […]

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  • Design to Delight

    • Tom Kenny

    What do people want from web designers? Generally, help to sell more of their product or service through a website. Good business owners know they need to create meaningful relationships with their customers and to help do this for them, we have to assist in delivering value to their customers, build trust and create an […]

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  • Logo Design Case Study: The Introvert Traveller

    • Tom Kenny

    Designing logos isn’t a requirement of a web designer but if you can add it to your skills, you’re instantly more desirable for anyone who needs both a website and a logo. You can really add extra value to a client or project if it is something you can do, plus you get the added […]

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  • Learn from Great Design: Harry’s

    • Tom Kenny

    Once upon a time, two men were fed up with the ridiculous prices large companies were charging for razors and decided to create a business with a better and more convenient service, without sacrificing quality and at lower prices for their customers. These two men are Andy Katz-Mayfield and Jeff Raider and they created Harry’s, […]

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  • Learn More by Watching

    • Tom Kenny

    I hadn’t played football for about six months which was enough time for me to be “rusty” the next time I played. I can’t even remember why I hadn’t played for so long but during that time I watched more football I had ever watched in any six month period before. Somehow it was one […]

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  • 5 Web Design Tips You Probably Haven’t Heard Before

    • Tom Kenny

    Here on Inspect Element, I don’t want to just give you standard advice that you’ve heard before, although there is value in that. I still refresh myself on things I learnt years ago. Alongside that, hearing advice multiple times helps it settle in more as it takes 7 times to retain new information. Saying that, […]

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